IEEE-USA Today's Engineer

Volume 5, Number 1

Building Careers

Jan. - Feb. 2002

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Red Arrow A-C-T N-O-W Crisis Communication Strategy  
The way in which a company communicates a crisis to the world affects the public's perception of the company. As such, companies need a crisis communication strategy. Click here to read the first installment of a multi-part article that details one such strategy... [more]

Red Arrow Personal Positioning for Engineers: The Choices Are Yours As an engineer in today's workplace, you need to practice "personal positioning." Find out what it is and what you can do to ensure you get the most satisfaction from your career... [more]

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