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03.09
Surviving the
Economic Downturn
by Terrance Malkinson
In today’s
challenging economic environment, job
eliminations and hiring freezes are
commonplace. Human resource decisions are
made that are beyond our control. No person
— no matter how skilled — is immune to job
loss. What you can control however is your
preparations for an economic downturn and
your response should you face layoff. Once
the economy picks up workers will be hired
back, perhaps in the same jobs, or perhaps
in a different job. Those who are laid off
should not assume that they will be able to
return their previous position. You have to
be ready for anything, even starting a
second, third or fourth career.
Of importance
is your level of self esteem and what
actions you are willing to take to find a
job. Placing a high value on yourself and
realizing that there are employers who will
value your skills. If you place a high value
on yourself and take the appropriate action
you’ll find employment. If you are not able
to find immediate employment then take
advantage of your free time. Enjoy the
opportunity to spend more time with family
and friends. Pursue interests that you may
not have had the time to pursue.
Other Bytes
Here are some
of the things going on in and around the
engineering community:
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• “What
will you need to succeed in the job
market of tomorrow?” is the question
raised in the first sentence of “Job
Outlook by Education, 2006-16” [Occupational
Outlook Quarterly, (52(3): pp. 2-29,
Fall 2008,
www.bls.gov/opub/ooq/ooqhome.htm].
Drew Liming and Michael Wolf use data
from the U.S. Bureau of Labor Statistics
and the Census Bureau to analyze how
workers’ education or training relates
to their job prospects and earnings.
Information provided is useful for
learning about occupations and possible
career options at various levels of
education.
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Janet Banks
and Diane Coutu discuss three survival
strategies including acting like a
survivor by concentrating on the
customer, empathizing with your boss,
and being a team player ["How to Protect
Your Job in a Recession," Harvard
Business Review, 86(9): pp. 113-116,
September 2008,
www.hbr.org].
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Inspirational success stories of three
budding entrepreneurs who recently lost
their job are provided in “Laid Off in
2008? Start a Business in 2009” [Entrepreneur,
37(2): pp. 73-77, February 2009,
www.entrepreneur.com/magazine/entrepreneur/index.html].
Sara Wilson discusses strategies used
and attitudes necessary to turn a career
setback into wonderful new
opportunities. An interesting inset by
George Solomon, Director of the Center
for Entrepreneurial Excellence at George
Washington University provides valuable
advice on start-up dos and don’ts.
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In
challenging economic times organizations
may reduce employee benefits as one
strategy to balance their budget. In
“Employee Benefits in Today’s Economy” [Entrepreneur,
37(1): pp. 51-55, January 2009,
www.entrepreneur.com/magazine/entrepreneur/index.html],
Chris Penttila examine how employers
might adjust benefits in a way that will
satisfy employees.
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The annual
HBR snapshot of the emerging shape of
business is provided in twenty short and
insightful articles authored by some of
the best futuristic thinkers of our time
[“Breakthrough Ideas for 2009,”
Harvard Business Review, 87(2): pp.
19-40, February 2009,
www.hbr.org].
Topics include not only the economic
crisis but also many other matters of
importance, such as strategic decision
making, new markets, human resources,
disruptive technologies and business
models to name but a few.
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Insights
into technologies and their timeline
that will radically reshape human life
are provided in “Timeline for the
Future: Potential Developments and
Likely Impacts” [The Futurist,
43(2): pp. 35-37, March-April 2009,
www.wfs.org].
The timeline was first developed in
1991, and has been updated every two or
three years; predicting the future to
the year 2040 and beyond. Interesting
insights of importance to your career
planning. The author, Marvin Cetron,
concludes “What must be remembered by
anyone preparing for the future is that
technology change isn’t very important
in itself……what matters is what this
change enables or destroys.”
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The
accelerating pace of change is driving a
transformation of business, society, and
global order and in some cases even what
it means to be human. William Halal, in
“Emerging Technologies and the Global
Crisis of Maturity” [The Futurist,
43(2): pp. 39-46, March-April 2009,
www.wfs.org],
discusses his belief that a social
revolution is needed that will bring
institutions and civilization to a
higher stage of maturity to handle the
change brought about by the surge in
technological developments.
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David
Rhodes and Daniel Stelter discuss
business strategies that can be used to
achieve a competitive advantage in an
economic downturn [“Seize Advantage in a
Downturn,” Harvard Business Review,
87(2): pp. 50-59, February 2009,
www.hbr.org].
Both defensive and offensive strategies
are discussed that will help companies
survive the recession but also thrive
during recovery. On a similar theme in
the same issue (“How to Thrive in
Turbulent Markets,” pp.80-88), Donald
Sull discusses agility and absorption in
an analogy to a boxing championship as
approaches to mastering uncertainty
during turmoil.
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The
economic crisis is affecting all levels
of the organization- even the boardroom.
Two articles discuss the need for
corporate boards to change in order for
the organization to survive
unprecedented challenges. In “Surviving
the Storm,” [Directorship, 34(6):
pp. 29-32, January 2009,
www.directorship.com] Ram Charan and
Joseph McCafferty discuss how boards
need to throw out the old assumptions
and plan for the new reality. In
“Reshaping Your Board for Hard Times” [The
Corporate Board, Issue 173: pp.
6-11, January/February 2009,
www.corporateboard.com/CurrIssue.aspx],
Michael Kelly and Dona Roche-Tarry
discuss the skills that today’s board
members must have for effective
governance.

Terrance
Malkinson is a communications specialist,
business analyst and futurist. He is Vice-Chair
of the IEEE-USA Communications Committee, an
international correspondent for IEEE-USA
Today's Engineer Online, editor-in-chief of
IEEE-USA Today's Engineer Digest, and
associate editor for IEEE Canadian Review.
He was an elected Senator of the University of
Calgary and an elected Governor of the IEEE
Engineering Management Society as well as an
elected Administrative Committee member of the
IEEE Professional Communication Society. He has
been the editor of several IEEE conference
proceedings, and past editor of IEEE
Engineering Management. He is the author of
more than 360 publications, and is an
accomplished triathlete. His career path
includes being an accomplished technical
supervisor and medical researcher at the
University of Calgary a business proposal
manager for the General Electric Company, and an
associate for Sears Canada Inc. Currently, he is
with the School of Health and Public
Safety/Applied Research and Innovation Services
at SAIT Polytechnic in Calgary Canada.
The author is
grateful to the professional support of the
Haskayne School of Business Library at the
University of Calgary. He can be reached at
todaysengineer@ieee.org.
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