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08.09
Innovation Decline?
by Terrance Malkinson
BusinessWeek
recently published an article, “Innovation
Interrupted,” which discussed the notion
that “the past decade has seen far too few
commercial innovations that can transform
lives and move the economy forward” (pg 34).
Similarly, a Harvard Business Review
article, “Restoring American
Competitiveness,” warned that “decades of
outsourcing manufacturing has left U.S.
industry without the means to invent the
next generation of high-tech products that
are key to rebuilding its economy” (pg 114).
Are these gloomy diagnoses accurate? And if
so, what are the root causes of the decline?
Is the decline of innovation in the United
States and other countries simply a case of
natural innovation maturity, where most of
the breakthroughs have occurred and the
opportunities for new ones is scarce? Or are
there other reasons?
Effective
innovation is the result of a long-term
investment in creative people. It starts
with encouraging intrinsic creativity in the
early years and continues throughout K-12
education and post-secondary education.
Readers who are familiar with the film
“October Sky” based on the Homer Hickman
book
The Rocket Boys, or who have experienced the benefits of a
home chemistry set or building a crystal
radio, will understand the author's laments
about how these opportunities to build
creative thinking are not available to
today’s youth. As we celebrate the 40th anniversary
of Apollo 11 moon landing, one might think
about how something long considered
impossible was achieved in less than a
decade, and how all of the innovations
resulting from the program continue today to
benefit mankind.
Today’s
science, engineering, technology and
business communities are often focused on
short-term profits and employing human
resources on term-limited employment
contracts. Today, many funding bodies
believe that if an individual does not make
a major breakthrough by the age of 27 then
they are “over the hill” and their research
career comes to a halt. These practices do
not facilitate the best results from
innovation. A plethora of examples
illustrate how most important breakthroughs have
occurred after 20 to 30 years of research in an
environment that facilitates innovation.
Despite a rich knowledge base of best
practices of managing innovation, many of
today’s executives and managers are not
educated or choose not to employ practices
in the effective management of technology
and innovation.
What do you
think? Do you think that we are experiencing a decline of
innovation? If so, what are the reasons and
what can be done to restore innovation in
America?
References and
Further Reading:
-
Michael
Mandel, "Innovation Interrupted," BusinessWeek,
4135:34-40, 15 June 2009,
www.businessweek.com.
-
Gary Pisano and Willy Shih,
"Restoring
American Competitiveness," Harvard Business
Review, 87(7): 114-125, July-August
2009, www.hbr.org.
-
John Kao,
"Tapping the World’s Innovation Hot
Spots," Harvard Business Review, 87(3):
109-114, March 2009.
-
"The 50
Most Innovative Companies," BusinessWeek /Innovation,
www.businessweek.com.
-
Tony Bigham
and Pat Galagan, "Innovation is the
Framework of Adobe’s DNA," Training and Development,
63(5): 42-53, May 2009,
www.astd.org/TD.
Other Bytes
Here are some of the things going on in and
around the engineering community:
-
Eric Beinhocker, Ian Davis and Lenny Mendonca
from McKinsey & Company in their article
“The 10 Trends You Have to Watch” [Harvard
Business Review, 87(7):55-60,
July-August 2009,
www.hbr.org] discuss the trajectories
of ten trends that savvy business people
should closely watch when engaging in
strategic business thinking. The authors
believe that organizations should reassess
their business models under different future
scenarios and consider emerging markets
where consumer spending is growing.
-
On a similar
theme, Michael Richarme in “Ten Forces
Driving Business Futures” [The Futurist,
43(4): 40-43, July/August 2009,
www.wfs.org/futurist.htm] discuss how business success requires both
staying on top of current trends and
spotting new ones on the horizon. The author
believes that the implications of these
trends will cause business to rethink their
business models and remain future vigilant
by aggressive research programs with
scenario planning to chart their way through
the future.
-
The cover
story of HR Magazine [54(6): 42-47,
June 2009, www.shrm.org] “Does the United States
Need Foreign Workers?” Rita Zeidner
discusses important issues associated with
employment and employment practices of
recruiting of hiring foreign workers. A link
is provided to other HR Magazine articles
and resources on hiring foreign workers.
-
For those
looking for a new kind of challenge, a
home based franchise might be your
future. In “101 Best Franchises to Run
from Home” [Entrepreneur, 37(6):
78-85, June 2009,
www.entrepreneur.com] Emily Weisburg
provides a listing of franchise
opportunities that might interest you. The
listing is not intended to endorse any
particular franchise as you should only
purchase a franchise after carefully
considering all of the business and legal
implications. On a similar theme, Entrepreneur
provides you with a listing of companies
and opportunities for success that are
believed to be recession-proof ["100
Brilliant Ideas," Entrepreneur, 37(6): 36-49, June 2009].

Terrance
Malkinson is a communications specialist,
business analyst and futurist. He is Vice-Chair
of the IEEE-USA Communications Committee, an
international correspondent for IEEE-USA
Today's Engineer Online, editor-in-chief of
IEEE-USA Today's Engineer Digest, and
associate editor for IEEE Canadian Review.
He was an elected Senator of the University of
Calgary and an elected Governor of the IEEE
Engineering Management Society as well as an
elected Administrative Committee member of the
IEEE Professional Communication Society. He has
been the editor of several IEEE conference
proceedings, and past editor of IEEE
Engineering Management. He is the author of
more than 360 publications, and is an
accomplished triathlete. His career path
includes being an accomplished technical
supervisor and medical researcher at the
University of Calgary a business proposal
manager for the General Electric Company, and an
associate for Sears Canada Inc. Currently, he is
with the School of Health and Public
Safety/Applied Research and Innovation Services
at SAIT Polytechnic in Calgary Canada.
The author is
grateful for the professional support of the Haskayne School of Business Library at the
University of Calgary. He can be reached at
todaysengineer@ieee.org.
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